Bryan Baird’s Newsletter (2010/07/28)

Baird Beer & Taproom Events Bulletin

Latest Seasonal Releases; Harajuku Taproom 1-Year Anniversary Party

Dear Taproom Friend & Baird Beer Enthusiast:

Our summer beat-the-heat beer parade continues with the release of two new seasonal brews: 10-Year Sour Fruit Ale and Export Lager.

New Seasonal Releases:
10-Year Sour Fruit Ale (ABV 5%): Continuing with our series of 10-year anniversary commemorative ales, we are releasing today an extraordinarily unique summer session beer. Mild in gravity and alcohol content, this snappy summer ale is infused with only one 15-IBU flavor addition of NZ Cascade hops. Its key attribute, a tartly sour fruitiness, stems from generous additions of fresh amanatsu citrus fruit (peels and juice) picked in the orchard of our Carpenter.
Export Lager (ABV 5.5%): Brewed in the tradition of Dortmund-style export lagers, Baird Export Lager combines depth of flavor with a brisk and refreshing character. Less fragrant in hop character but brawnier in malt body than a pilsner, Baird Export Lager is a supreme thirst quencher. Drink it side by side our Cool Breeze Pils and your tastebuds will experience a demonstration in subtle flavor differentiation that simply can’t be conveyed in words. Our soft Numazu water really stands out in this lager.
Both of these seasonal brews will be available on draught and in bottles (633 ml) beginning Thursday, July 29. They can be enjoyed at one of our Taproom pubs or at one of the many fine establishments retailing Baird Beer in Japan. They also are available for purchase direct from the brewery via our online E-Shop.

Upcoming Events:
*Harajuku Taproom 1-Year Anniversary Party (Sat-Sun, August 7-8):

We opened the doors of our third Taproom pub, the Harajuku Taproom, last August in our first attempt to marry the culture of craft beer with traditional Japanese pub cuisine. Thanks to your enthusiastic support, the Harajuku Taproom enjoyed a very successful maiden year. The Harajuku Taproom will be throwing itself a birthday party on the weekend of August 7-8 (doors opening at noon each day). Highlights of the celebration include:

Numazu-priced Baird Beer (700 yen pints and 500 yen half-pints)
Debut of HT Anniversary Lager (Dekopon Bock)
A smorgasboard of tasty beer fare all for 500 yen or less (one-coin cuisine)
The Anniversary Lager, Dekopon Bock, is a traditional German-style Bock brewed with the unusual addition of fresh dekopon citrus fruit (peels and juice). It has been conditioning in kegs for several months and was absolutely delightful at packaging. Dekopon Bock will be available exclusively on draught only at the Harajuku Taproom.

Kindly mark your calendar and plan to help manager Naruoka-san and his terrific team celebrate their 1-year birthday in fantastic style.

Cheers,

Bryan Baird

Baird Brewing Company
Numazu, Japan
HOMEPAGE

The Japan Blog List

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Must-see tasting websites:
-Sake: Tokyo Through The Drinking Glass, Tokyo Foodcast, Urban Sake, Sake World
-Wine: Palate To Pen, Warren Bobrow, Cellar Tours, Ancient Fire Wines Blog
-Beer: Good Beer & Country Boys, Another Pint, Please!
-Japanese Pottery to enjoy your favourite drinks: Yellin Yakimono Gallery
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Please check the new postings at:
sake, shochu and sushi