Shizuoka Foods Festival at Isetan Department Store

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sake, shochu and sushi

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From August 5th to 10th (still two days left, hurry up!), Isetan Deaprtment Store in Shizuoka City has finally come up with a proper event for the Prefecture of Shizuoka!
The upper staff of the company having been “changed” due to the recent merger with Mitsukoshi Department Store, we may hope to see a marked improvement in their general sales and events policies.
Although the event in itself was only on the same scale of the usual Food Fairs celebrating products from Hokkaido, Okinawa and Kyushu, that is a bit small for my own satisfaction, it was still an effort worthy of attention.
Here is a quick overlook of some of the better stands:

Two friends of mine were serving some extravagant brews from Isojiman, Aoshima, Shidaizumi, Suginishiki and Hatsukame Sake Breweries.

The celebrated Abekawa (Shizuoka City) Mochi, a very traditional Japanese cake had a stand at the very entrance.

I discovered a really good soba and udon maker from Shibakawa Cho I intend to interview very soon!

Everybody knows the great melons of Fukuroi City!

Kawane is not only producing some of the best green tea in Japan, but have some interesting ways of turning it into food, such as “Kawane Ocha Man”!

On the other hand, few people know that Shizuoka Prefecture and City make some extravagant meat and delicatessen products!
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But kamaboko/Fish Paste from Yui has reached the plates (and saucers) in far away corners of the nation.

Farmers in Iwata City and its surroundings have long grown some of the very best tomatoes in Japan!

Do I need to introduce wasabi from Shizuoka City (I’m sorry, but they are better than those mass-cultivated in Izu Peninsula!)!

Matsuzaki at the very tip of Izu Peninsula prides itself with its own extravagant shochu!

Sakura Ebi can be found only of Yui,

but I even discovered a very nice lady whose company makes sardine biscuits in nearby Kambara!

Naturally, I had to close the loop with my good friends at Oratche Brewery in Kannami who also produce some fine dairy products!