Tag Archives: Food fair

Shizuoka Food Fair 3

March 1, 2011 dragonlife 2 Comments

Chef Tooru Okuda/奥田透 (right), the celebrated 3-Star Chef from Shizuoka, who kindly attended the fair.

As I said in my first installments, Shizuoka Prefecture has put some efforts into advertizing their own goods, as for agriculture and crafts, for some time, and a fairly big Food Fair (しずおか食の彩典) was organized on the 19th and 20th of February at Twin Messe in Shizuoka City.

This is the third part of my report, so please follow me!

The Shizuoka prefecture had taken a full wing to advertise and offer samples of its green tea!

Totoya Shinheie.

They offer high-quality processed and semi-processed fish you can enjoy as it is or re-cooked. A typical product of Shizuoka Prefecture!

Kakusa, a venerable company from Yui, selling sakura shrimp products at Yui Sakura Ebi Kan/Yui Sakura Shrimps Hall!

Steamed Sakura Shrimp rice!

Suzuyo Group, a big company which owns the FDA Airlines!

They specialize in processed sauces and soups!

Yakunen No Ki, a confectionery company.

Their specialty: Rolled Kuchen with Shizuoka Matcha Tea!

Shizuoka Tea & Sweets Marche. Look at that pyramid!

The sign says: “Please don’t touch!”. Very tempting, though…

47 CLUB. Now, what do hey have on offer?

A gifts company, they offer quite a lot, from rusks to gyoza!

Central Shizuoka Yakult Sales.

Famous company, but this is less than minimum service (no staff!)!

Shizuoka Daily Newspaper Books Stand.

Specialised in Shizuoka gastronomy and tourism!

Teraoka Kayoshi Shoten from Yaizu City. They specialise in Tsukudani!

Tsukudani is simmered tuna, another Shizuoka specialty!

Fujita marine Products.

Very appetizing dried and semi-processed seafood from Shizuoka, famous all over Japan!

Uragiku Honten, a traditional food company.

Tasty-looking miso paste and ra-yu hot sauce!

Fumiya from Hamamatsu City!

Gyoza, a product of Hamamatsu celebrated on TV!

To be continued soon (hopefully still in the proper sequence! LOL)

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Sashimi: Konbujime Hirame/Sole Marinated in Seaweed

February 26, 2011 dragonlife Leave a comment

The Missus prepared this tasty sashimi dish as an appetizer for my first cup of Japanese sake last night.
The concept is pretty easy and can be reproduced anywhere!

First get enoug konbu/昆布/dry seaweed and brush them with rice vinegar. Wait until they have softened. Drain them if necessary but don’t wipe them.

Rub rice vinegar over both sides of the fish. Cut the fish into one-bite-sized slices (or marinate it whole, but the fish will be ready faster this way) and “sandwich” them between the seaweed pieces.
Leave in refrigerator for at least 30 minutes.

Serve them on the seaweed if you are in a hurry, or more artistically with a little wasabi dressing (or any dressing of your liking, or as it is) and chopped thin leeks.

The seaweed can be used in soup or finely chopped and mixed in steamed rice later!

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Shizuoka Food Fair 2

February 25, 2011 dragonlife 2 Comments

Shizuoka Wasabi! (80% of the national production!)

As I said in my first installment, Shizuoka Prefecture has put some efforts into advertizing their own goods, as for agriculture and crafts, for some time, and a fairly big Food Fair (しずおか食の彩典) was organized on the 19th and 20th of February at Twin Messe in Shizuoka City.

This is the second part of my report, so please follow me!

M C Food Service Co. Ltd. Now, what is that lonely gentleman serving?

Croquettes and Spicy fried potatoes! Can you guess which one is called Mount Fuji Croquette?

Fujieda Asa Ramen/Fujieda City Morning Ramen. Yes, they eat ramen in the morning there!

They are also called “Chuuka Soba/中華そば”. Unfortunately they didn’t serve any but in their packs!

Marumatsu Co. Ltd. in Hamamatsu City. They make gyooza/餃子!

The free samples were already gone!

Some stands offered specialties from other prefectures: Yonezawa Beef Charcoal-Grilled Beef/米沢牛炭火焼肉!

They also had croquettes!

Rooster Foods. Now, where did they come from? Among others they served yakisoba!

And Okonomiyaki! They are from Fujinomiya!

Masaki Shoten, specializing in beef from Sasebo (Kyushu Island), 100% beef and American style…

Sasebo Beef Brochettes!

Marikomine Giant Tai Yaki!

Never saw such big Tai Yaki before!

Izumi Foods serving Hiroshima-style okonomiyaki/広島焼 and yakisoba wrapped in omelette/オムそば!

Hiroshima-style okonomiyaki, unless it is another variety just called Hiroshima Yaki!

Shioya Foods also serving Sasebo Beef, but as hamburgers!

Beef Tongue Sausages/牛タンソーセージ! Now, that’s a first!

Field Co. from Miyazaki Prefecture (Kyushu Island) serving their own beef!

These doughnuts are not a Miyazaki Prefecture’ specialty, but Okinawan Saataa-andagi/サーターアンダギー!

El Corazon Co. were serving Japanese favorites.

Deep-fried seafood cakes made from octopus, shrimps, scallops and so on.

Yokote yakisoba from Akita Prefecture!

The fried eggs will be served on top of the yakisoba!

Back to Shizuoka with the famous oden restaurant, Umi Boozu/海ぼうず!

Shizuoka Oden!

To be continued soon (hopefully still in the proper sequence! LOL)

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野菜, 農業, Japanese Gastronomy, Shizuoka Cuisine, vegetables

Shizuoka Food Fair 1

February 24, 2011 dragonlife Leave a comment

Shizuoka Prefecture has put some efforts into advertizing their own goods, as for agriculture and crafts, for some time, and a fairly big Food Fair (しずおか食の彩典) was organized on the 19th and 20th of February at Twin Messe in Shizuoka City.

The event was a good start, but I wished it would have been a bit better organized and more lively, but Shizuoka is probably the most conservative prefecture in Japan for all its incredible products and producers and it will take some time before it really becomes a full-fledged event. At least let’s give them a chance!

Still, there was a lot to see (and taste), and I will try to show everything in a series of easy-to read articles!

Next time I meet some of the organizers I will tell them (it is my “job”, actually!) to better indicate the way!
Only one board (in the wrong place) and no sign at the entrance of the actual hall!

Although I came at the very time of the opening, I can’t say that the information desk was very useful…

I tried to follow the “official sequence” and started with the JA/Japan Agriculture (government-sponsored) booths.
This is the JA Suruga (Suruga Bay) booth with plenty of oranges.

JA Shimizu (Shizuoka City, Shimizu Ku) does represent a very large area and products.
They chose to concentrate on “Red Ole” tomatoes and “Harumi” oranges!

The JA Shizuoka City, covering an even larger area!

Beautiful green tea for all to enjoy!

JA Oigawa, from Central Shizuoka Prefecture.

“Aoshima” Oranges. So cheap!

JA Hainan, a vegetable-growing area.

Beautiful lettuces and shiny daikon!

JA Shizuoka Prefecture. Now, that is covering an area with the population of New Zealand….

Celery! Fair enough, Shizuoka Prefecture produces half of the total national crop!

Shizuoka Prefecture Strawberry Growers Association.
Now, we are talking about big business!

I must say that the “Strawberry Lady” had a great way with customers and reporters!

“Benihoppe/Red Cheeks” Strawberries! Considered as the best in Japan!

The next series of booths dealt with ready-to-serve-food in general.
Pizza Nao from Hamamatsu City.

Oven-Baked pizzas inside a trailer!
Looking forward to my next trip to Hamamatsu City! LOL

Soft Ice creams at the Cornette trailer!

Judging form the looks of the lady, these soft ice creams ought to be delicious!

Shirokiya Cakes!
After proceeding from A7 directly to H1, I found myself searching in the program for E20…. (Organization, please!)

But the Japanese cakes/wagashi certainly looked beautiful and yummy!

To be continued soon (hopefully in the proper sequence! LOL)

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Shizuoka Foods Festival at Isetan Department Store

June 8, 2008 dragonlife Leave a comment

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From August 5th to 10th (still two days left, hurry up!), Isetan Deaprtment Store in Shizuoka City has finally come up with a proper event for the Prefecture of Shizuoka!
The upper staff of the company having been “changed” due to the recent merger with Mitsukoshi Department Store, we may hope to see a marked improvement in their general sales and events policies.
Although the event in itself was only on the same scale of the usual Food Fairs celebrating products from Hokkaido, Okinawa and Kyushu, that is a bit small for my own satisfaction, it was still an effort worthy of attention.
Here is a quick overlook of some of the better stands:

Two friends of mine were serving some extravagant brews from Isojiman, Aoshima, Shidaizumi, Suginishiki and Hatsukame Sake Breweries.

The celebrated Abekawa (Shizuoka City) Mochi, a very traditional Japanese cake had a stand at the very entrance.

I discovered a really good soba and udon maker from Shibakawa Cho I intend to interview very soon!

Everybody knows the great melons of Fukuroi City!

Kawane is not only producing some of the best green tea in Japan, but have some interesting ways of turning it into food, such as “Kawane Ocha Man”!

On the other hand, few people know that Shizuoka Prefecture and City make some extravagant meat and delicatessen products!
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But kamaboko/Fish Paste from Yui has reached the plates (and saucers) in far away corners of the nation.

Farmers in Iwata City and its surroundings have long grown some of the very best tomatoes in Japan!

Do I need to introduce wasabi from Shizuoka City (I’m sorry, but they are better than those mass-cultivated in Izu Peninsula!)!

Matsuzaki at the very tip of Izu Peninsula prides itself with its own extravagant shochu!

Sakura Ebi can be found only of Yui,

but I even discovered a very nice lady whose company makes sardine biscuits in nearby Kambara!

Naturally, I had to close the loop with my good friends at Oratche Brewery in Kannami who also produce some fine dairy products!